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September 25, 2011

September 26, 2011

Features and Benefits ~ Linking Your Content with What Will Influence Buyers to Buy It

Here are some articles to further explore Features and Benefits ~

With each article you read, note key insights you make and then immediately create an application with your product creation.

Don't just read and say "Hmmm. Interesting.." instead, read... put into practice... and discover how the information gained works for you.

1. Features Vs. Benefits ~ How to Properly Sell Your Products or Content.

2. Double Bonus in this Article - Business Plan Talk using Features/Benefits as an example.

3. Very basic information with feature - benefit/ feature benefit/ feature benefit. Simple to follow, especially helpful if you are having challenges grasping this concept and to test whether you are getting it overall.